There is a young lady in the Internet marketing niche who has 3 separate IM type blogs. And without revealing too much (we don’t want to create direct competition for her) here are the methods she’s tried and the ones that worked in monetizing those three blogs…
To begin with, she tried AdSense. But that only made a few bucks and she quickly abandoned it. Then she tried renting out banners, but since her 3 blogs combined receive about 10,000 visitors a month, she didn’t get a lot of interest.
She does put up ClickBank ads, and those bring in about $1,000 a month from all 3 blogs combined. Not bad, but obviously not that great, either. Especially when you consider that she posts 6 days a week on each blog.
Next she decided to devote one blog post out of 6 to promoting an affiliate product. This wasn’t an easy decision for her, because she was afraid her readers would be alienated and they would stop visiting her blog.
But on the contrary, her promotional blog posts were well received and they’re making her money. In fact, it doubled her income and then some.
So now she was making over $2,000 a month on her three blogs but she felt she could do better. So what she did next was a little unorthodox.
She had a pop-up to get people to subscribe to her mailing list, which she decided to rent out. That’s right – she’s renting out her pop-up. She devoted the top right sidebar and the bottom of each page to capturing email addresses for herself.
Then she made a page showing her traffic stats, her own conversions on her own pop-ups, some demographic info and so forth. She was really selling her pop-ups on each of her three blogs.
And it worked. She rents them by the month, taking the code the customer gives her and pasting it into the pop-up. The customer has to be offering something for free, and of course it needs to fit her niche.
Believe it or not, between the three pop-ups on the 3 sites, she’s earning close to $2,000 a month just doing this.
Combining that income with the income from her ads and her promotional blog posts, and she’s earning about $4,000 a month from her blogs. Of course, this doesn’t include income from her own list which she is building.
So the question is, why was it so much easier to sell the pop-ups than it was banner ads? Maybe because it’s something different. Or perhaps because people want to build lists, and see this as the way to go.
Now you might be wondering if she isn’t shooting herself in the foot and losing out on long term income by building her own list faster using her own pop-ups.
It’s hard to say. But one thing for sure is that $2,000 a month from the pop-ups is coming in like clockwork, and all it takes is collecting the money and pasting in the code once a month. Really, you can’t beat that.
I hope this gets you thinking about new possibilities for your own website(s)!…
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