Author Archive | Joseph

Are there really any good reasons NOT to launch your amazing new product? Take this quiz to find out so you don’t make the same critical mistakes that have destroyed many other businesses and entrepreneurs from the word GO…

Ok, check all that apply:

1. __ Another marketer has just launched a product very similar to yours, and if you launch your product now, you’ll look like a copycat.

2. __ You just got word that another launch for a similar product bombed in a very big way – almost no one bought it. You’ll look like an idiot if you launch your product.

3. __ A big guru in your niche just started the launch process of a very similar product. His first video is out, and once he releases the fourth video everyone on the planet will be promoting his product.

4. __ There are already several free versions of products quite similar to yours – thus there is no reason anyone would buy your product when they can get the same info for free.

Did you pick which scenarios should stop you from launching your product right now?

Okay, let’s see how you did.

Answers:

1. This happens more often than you think. And yes, product creators do pull their product launch when they see someone else has just launched something similar. And you know what? Those product creators are fools. Here’s a true story to illustrate why:

Recently a popular marketer was just about to launch a product he’d worked on for a long time. He had everything in place to launch – all he had to do was press the button to send out the first email.

But someone else launched a VERY similar product that was selling like gangbusters. So he decided not to launch. Which made him sad. So late that night, when he was feeling down, he said, “Screw it!” and hit the launch button. $61,000 in profits later, he was very, VERY happy he had launched his look alike product.

Do not worry about what others are selling. If you’ve done your research into what your customers want, you WILL make sales. And sometimes you’ll make those sales to the exact same people who bought your competitor’s product, too! Don’t wait, don’t hesitate – launch your product.

2. If their product didn’t sell, yours won’t either, right? Wrong. You’ve done your research and you know what your customers want. Your customers trust you. They like you. They buy your stuff.

So of course you’re going to launch your product, because whatever that other marketer did or did not have going on does not affect you. And neither do rumors, so don’t pay any attention to them. Stop second guessing yourself and launch your product.

3. Oh no, you can’t compete with the “big cheese,” can you? Who says you have to? Your customers are YOUR customers. Your affiliates are YOUR affiliates. It’s common for similar products to hit the market at nearly the same time and have both do well. So don’t worry about it. Just launch your product.

Have you noticed a pattern yet? I hope so. Okay, onto the last one…

4. What is the perceived value of “free?” Low. Very low. In fact, no free product can compete with your paid product, because as everyone believes, they get what they pay for. That’s why free is never your competition. So launch your product. Now.

In fact the only real competition you ever have is in your mind. So don’t worry about who is launching what or when they are launching. In fact, stop reading your emails when you’re in product creation mode and just focus on your task – creating the content and products your customers want. Everything else will take care of itself.

Let’s say you run across an affiliate program for a product with recurring payments, such as a membership site or software. Because it’s recurring payments, you sell it once and you get paid over and over again, for months or possibly even years. Everything else being equal, these are always the best types of products to promote because the income just keeps coming and coming.

Naturally you want to make as many sales of these as possible, so the question becomes: Other than your usual methods of promotion, how can you get more subscribers to this affiliate program?

Try an old school method that still works – creating a viral report.

In the report, teach how to do whatever it is that the product does. Teach the method in detail, step-by-step. Leave nothing out. Then at the end, let the reader know that they don’t have to do any of what you just said. Instead, they can get the same results a whole lot faster and easier by subscribing to the affiliate program.

Simple, right? First you show how complicated it is to do it by hand. Then you give them an easy way to get the same result – by subscribing. And you give your affiliate link.

And by the way, this is the ONLY affiliate link you put in the entire report.

Now then, here are few tips to make this work:

– Create a report good enough to sell. This should be high quality.

– Make the report short enough that readers can easily finish it in one sitting. You want every reader to reach the end so they see the affiliate link.

– Whenever possible, focus on telling your reader what to do, but not how to do it. This way they’re more likely to take the easy way out and subscribe to your affiliate program, rather than figure out details for themselves.

– Give your report an absolutely KILLER title that makes people want to read it and share it.

– Leave your name off of your report. This will encourage others to share it with their lists.

– Give anyone and everyone who has the report the right to distribute the report exactly as it is with no alterations. They can use it as a bonus, as a list building incentive and so forth.

– If you’re written a sales page for the report, let others use the sales page and put their own name on it. Yes, they can absolutely charge for the report if they like, so long as they leave your affiliate link in place.

The idea is to get as many people as possible sharing your report. The more your report is distributed around the net, the more chances you have to make sales.

This is a very old school method that can still be quite effective if you follow these steps. And of course you can repeat this method as many times as you like.

Imagine if you have a dozen of these reports, each with an affiliate link to a recurring payment program. You let other marketers give your reports away as bonuses and whatnot. And you let marketers sell them and keep all the profits.

Thousands upon thousands of copies can be distributed using these methods. And even if only 1 out of 100 who get the report subscribe for a few months to your programs, you’ll still make out like a bandit.

So, if you are still wondering “Why should I start making money from home” you should really be asking how soon can I start? Check out the program below for an honest way to make money online. It is working for me…

How to Make Your First $100,000 Online in as Little as 30 Minutes Per Day, With Just 3 Super Simple PROVEN Steps

Affiliate marketing isn’t just advertising anymore. It used to consist of purchasing ads in various places and then purchasing specific types of ads, when the internet first exploded. Now the difference between advertising and marketing has become very clear. Advertising is something you do that’s very passive. Yes, you’ll use specific copyright in any advertising space you purchase to try to entice people to click and buy but once you’ve put the ad in place, it’s there and it’s not going to change. Even pay-per-click advertising falls into this more passive category.

But with many of the techniques of affiliate marketing, the things you do are far from passive. If you perform search engine optimization for your website, that might seem passive because once you do it, it’s done. But that’s not true. As you add new pages to your website, like adding a blog page, you do more tweaking and changing. You’ll use new keywords and different keywords in different areas. Sure, if you use banner ads you’ll change them from time to time, but it’s still much more static that almost any other type of marketing you can do.

And unless you have a huge advertising budget, those static ads like banners and pay-per-clicks probably aren’t going to garner you many sales in a quick fashion. It’s the dynamic methods of internet marketing that is going to bring people to your website and keep them coming back. And when they keep coming back, they’re once again faced with the things you offer. It can take a person 6 or 7 times seeing an offer before they’re inclined to buy or sign up, so the more you get them to your website, seeing your products and/or services, the more likely it is you’ll make them a paying customer and that is what you want!

The most efficient, active method of internet marketing that’s guaranteed to let you make frequent contact with your target market i.e. customers is an opt-in mailing list. You can offer some information, a discount, or an ongoing thing like a 5-day course in something relevant to your site to get people to sign up for the mailing list. Offer them something free but it needs to have some value to them. Once they’ve done that, you have their permission to send emails that will contain links and sales language designed to get them to go to your website and buy.

You won’t want to just start sending ads every day. Come up with something that the people who found your website were probably looking for. If your internet marketing plan makes it likely that people will come across your website when looking for ways to keep aphids off of houseplants, for instance, then offer a 3- 5- or 7- day Free email “course” about how take care of African violets or how to keep houseplants healthy in less than ideal conditions. Now go out and make a sale!

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Ready to avoid a big mistake and increase your bottom line? Do you have download pages? You know, pages where people pick up their product after buying it from you?…

If so, have you TESTED those download pages? Odds are it never even occurred to you. But why not? You test everything else, so why not test your download pages, too?

Oh-oh, let’s back up.

Any virtual real estate you have – including download pages – can be selling something for you. In fact, download pages can be the PERFECT place for promotion because your customer just made a purchase. This means they’re already in a buying mood. And who buys products? BUYERS do. If you’re not promoting something on your download pages, you are missing out on what might be thousands of dollars of revenue a month, depending on how much traffic those pages get.

So how do you best promote a product on your download page? Forget flashy banners and things that look like ads. Simple is better, which is why adding a link to your list of download links will usually give you the best results. For example, if your down load page has a list of videos, at the end of the list you will place a link in the same font and the same color offering them their customer discount on the product you’re promoting.

But don’t take my word for it – test it out for yourself.

When they click this link they are lead to a slightly altered version of your regular sales page. At the top of the page is a line or two letting them know that because of their purchase, they are entitled to a special discount on this product today.

Of course, you’ll want to remember to give them that discount, too.

So what should you test on your download page? The links you use, the placement of links and the pages you send them to. Remember to promote a product that is in some way directly related to the one they bought for best results.

Making this one simple change can potentially add thousands of dollars to your bottom line each and every year. Now that’s a great return on the investment of your time.

Your goal as an affiliate marketer is the same as everyone else, whether big or small, to get new customers and keep the ones you already caught. You need to have a marketing strategy that will use the internet to catch them and keep them. It can seem hard to get it put together but the great thing is once you have the right marketing design and strategy in place it will keep working for you and be easier to follow every time you implement it. You will basically have your home business running on autopilot.

Research is going to be the key to developing a good marketing strategy. Finding out as much as you can about your potential customers, their tendencies on the internet, where they look for information and what information about your particular service or offer is important. It is also important to know as much about their demographics as possible to custom tailor a marketing strategy to suit their needs and interests and capture their attention. Once you find out these things as well as every other bit of information that is pertinent to your market, find what ways are being used to attract them to your website. What are your competitors doing? Is it working? How can it be improved. Also look at where they are doing their advertising and find ways to do it better in those locations, or if it would even be a good place to advertise in the first place.

There is no need to reinvent the wheel. A lot of the work has been done by others in your field to develop a marketing strategy trying to take advantage of all that internet marketing has to offer. Build on their strengths, strengthen their weaknesses, and avoid the failures. This is a win type strategy.

It is rare to find but there will be those around you who say that you are wasting your time, that you don’t have what it takes to market your business effectively on the internet or that your strategy won’t be effective. Don’t listen to those voices, especially of you are one of those, doubting that you have what it takes to make it. The knowledge is out there for you to take advantage of that will show you how to get it done right. I personally stay away from negative people. Be around positive people and you will have much more success.

There are plenty of people to outsource parts of your internet marketing campaign, whether it is doing graphics work for you or doing research on your potential customers or building a custom website for you. There are those that can make your website optimized for search engines so that you are easier to find and customers find you. There are so many resources available to you that can help make you a success that are actually affordable. Seek them out and find out how they can help you. There are those who can make websites for you at a very affordable price and can help you get your web presence up and running quickly.

The internet is a great place to have a home business and developing an internet marketing strategy that will bring you customers is relatively easy and quite affordable. It will take some research and learning and a little bit of time to get your business running efficiently but once you finally get the right internet marketing strategy in place the internet will have your customers found in no time.

50,000 Free Visitor’s to Your Website Here http://InternetMarketBiz.com

Blending the amazing technology and your online marketing strategy takes a little thought. With all the automated systems available today you can do so much quicker and easier than ever before.

Even though the amazing technology and your online marketing strategy do work together, that does not mean that you won’t have to work. Ultimately you need to plan the best course of action for your business.

It is about more than just getting some software, pushing some buttons and sitting back waiting for the money to roll in. As a matter of fact, this is one of the most common mistakes that many people make. They have bought into the hype of online marketing. They have come to believe that with a little time and virtually no effort, they can can make a ton of money.

The problem is that the software won’t do it all and if you don’t understand at least the basics of how it all goes together, you will miss out on a great opportunity.

So, no matter what technology and automation you depend on you need to be willing to learn the basics of how it all goes together or you won’t have much, or any success.

Another thing that many would be internet marketers overlook is the fact that they need to be able to track all of their results. There are things that may need to be tweaked but unless you are tracking your results you won’t be able to identify which things work well for you and which ones don’t work.

For that reason you should add, and learn to use, some type of code to track elements of your online business. Two things that are very important to track are the number of visitors you get to your site and the percentage of conversions (people who actually take some action like buy your product or sign up to your list) that you are getting.

Most of the tweaks you do to your site will be geared to increasing at least one of these things – traffic or conversions. I always go for both. You need to be able to figure out which tweaks have worked and which ones haven’t worked.

To that end, make sure you only make one change at a time. If you try to change too many things at once how will you know which one of those changes made a difference and which one didn’t?

And worse, you may have actually had one thing that made a positive change and one that made a negative change and they have balanced each other out. If that happens you have no way of knowing that one of the changes actually worked.

Make one small change at a time, wait a few weeks or months to see if the change helped or hurt (or didn’t do anything). If the change worked try something else to get even better results, if it didn’t work go back to what you had before and then make another change.

50,000 Free Visitor’s to Your Website Here http://InternetMarketBiz.com

…yet it’s a technique most marketers aren’t even aware of yet. And it’s as easy as turning video PLR snippets into lists and cash. Here’s how it works…

Find some good, solid PLR videos that instruct on how to do something. They should cover the step by step method to achieve a goal. They don’t need to be fancy but they do need good information that people want.

Once you’ve got your videos, watch them to find the “good” parts. These are the little 2-3 minute segments that teach something especially useful most people don’t know. Really you only need one of these segments, but if you find several, that’s even better.

Copy that segment into a file of its own. You can use most any video program to do this. Basically you make a copy of that video, then cut out everything you don’t want, leaving that 2-3 minute segment.

Place that video segment on its own page on your website. Once you’ve gotten this far, you’ve got choices on what to do next – LOTS of choices. You can…

1. Add a lead capture form to build your list. “To get the entire 30 minute video series for free, just let us know where to send it.” Drive traffic to your lead capture page from social media, guest blogging, paid traffic and so forth.

Visitors watch the 2-3 minute segment and quickly learn something valuable. You’ve now earned a level of trust. And they are impressed and curious enough to give their email address in return for the rest of the video series.

Taking this a step further, you can monetize your lead capture page by adding an upsell to the sequence. Once they subscribe, you offer them another, related product. Done right this will make your list building profitable enough to pay for advertising.

And with a self-liquidating offer, you can build your list as fast as you like.

2. Promote your membership site. “This entire videos series is just one of many in my XYZ membership. Click here to get more info / sign up.”

You’ll find it’s much easier to drive traffic to your membership sales page by promoting your free video clip. And you can add this into your autoresponder sequence to make more sales of your membership as well.

3. You can sell the actual PLR series. Placing a clip on a stand-alone page is a great way to promote your product. Be sure to rename the video series and give it an entirely different look with a new cover as well.

Visitors watch the clip, like it, and click the link to get the rest of the video series. This takes them to a short sales page with an attractive price tag.

Guaranteed, you will make more sales using this method than if you simply send them straight to the sales page without letting them view the segment.

4. Give the video series away when they purchase an affiliate product. “Would you like to get this entire video series for free? Simply click his link, purchase ABC product and the video series is yours.

They are then taken to the sales page for ABC product. Of course this works best when the affiliate product is directly related to the video series you’re giving away.

5. Give the video series away when they buy your product. “This entire video series is just one of the bonuses you get when you purchase my product.”

Again, letting them preview the video series greatly increases the perceived value and heightens their desire to see the rest of the video series. Thus it’s a much better enticement to get them to buy your product.

BIG BONUS TIP: This tip alone can put thousands of dollars in your pocket, and it’s super simple. Ready?

For options 2-5, you can add them into your autoresponder sequences to make additional sales on autopilot.

And you can repeat this with as many PLR video products as you like, too.

Just show a teaser video and then offer the full course when they join your list, join your membership, buy your product, etc. It’s such a simple technique, yet very few marketers have caught on to this yet so it’s still wide open. Go for it!

Setting up a website is a pretty simple affair. Most anyone can set up their own website, either for free or for a small amount of money. But while setting up a website is simple and easy, setting up a successful website is a whole different ordeal. There are a lot of aspects involved in determining whether or not your website is working as it should, and most people have no idea what these aspects are.

For the most part this is not that big of a deal for those who are just testing the waters or hosting personal stuff. But for those who are trying to set up a website for their business, this can be life or death for your business. So you should ask yourself, Does Your Website “Work?

To answer that question you need to start from the beginning. Go through your website as if you were a visitor, check all your links and make sure everything looks nice and works as intended. We have all gone to websites where they had buttons that led to incomplete or “under construction” parts of the site. That sort of thing is absolutely unacceptable for a business website.

By simply going through and clicking on everything and verifying it all works as intended, you can save yourself a lot of grief down the road. It sounds like a common sense thing to do, but you would be surprised at how many people forget this simple, yet crucial step.

After that you should again ask yourself, Does Your Website “Work? You might think you are safe once you checked over everything, but that is just the technical aspect of it. Yeah, sure, all your buttons work as intended and you have everything you want, but are people seeing it?

Part of making a working website is ensuring it is getting the traffic it needs. There are a lot of web designers out there who can design a very pretty and nice looking website, but that website is not built to utilize SEO and is difficult to make successful.

There are really two main types of websites in this regard. Formatted ones, such as some web designers use, and more modular ones, which is what you should use. You want to be able to freely and easily modify your website to account for changes Google and other search engines make.

You will also want to include all the things these search engines look for when determining what page your website lands on. You want to build your website so that it utilizes all aspects of SEO and gets on the first page.

So when asking Does Your Website “Work, it is not just about the obvious stuff such as checking all the buttons, but also the more subtle things. Even if your website is functional and everything works, it is still not “working” if it does not perform it’s role in attracting visitors.

Only once you get people visiting your website and you are making money can you say your website is truly working.

50,000 Free Visitor’s to Your Website Here http://InternetMarketBiz.com

This idea has been proven to work GREAT for insurance agents, and it can work phenomenally well for other businesses as well. Imagine you walk into Joe’s insurance to sell your marketing services. Joe is sitting at his desk, looking bored and sad. “Joe,” you say, “How’s business?”

“Not great, he answers.”

“Joe, I’ll bet you a steak dinner that I can get your phone ringing off the hook in days.”

Joe takes you up on your bet. You then launch an advertising campaign via social media or traditional media, in which Joe offers a big steak or shrimp dinner if he can’t save a customer money on his or her insurance. Because the offer is so attention getting and so bold, the phone does indeed ring off the hook.

Just make sure before you run a promotion like this that Joe can indeed save most people money.

You can do something similar with other trades, too, such as tax preparers, travel agents and even auto repair shops. That’s right – auto repair. The offer might be – “Bring in your estimate from any other shop. If we can’t do the work for less money, we’ll buy you dinner.”

Can you do something like this with online marketing? Why not?

“Follow my step by step system. Show me you did all the steps, and if you aren’t making “x” amount of money in 6 months, the course is one me.”

Or…

“Follow my recommendations, keep an exercise and eating journal for 6 weeks while following the program, and if you haven’t lost 10 pounds, I’ll send you my competitor’s program for free.”

The possibilities are endless. By making an offer no one else is making, you will stand out from the crowd, get noticed and make sales.

No one wants to waste time and money on something that doesn’t work for them. As a home business owner this applies to you as well. As a small internet business owner you have even less wiggle room than lets say a bigger company so you need to be able to spot both good and bad changes as soon as possible. You need to be able to carefully evaluate your home business internet marketing promotion. Know what works and what doesn’t for your affiliate marketing.

Once you know how to evaluate your home business internet marketing promotions you can decide which promotion(s) is working, which one isn’t and how best to proceed.

One easy way to do this online is to add code to your site, or use your c-panel information, to track the amount of traffic you are getting. This is one of the most important elements of any business… Knowing the amount of traffic they are getting. Of course, this is only one thing that needs to be tracked. Another very important metric you need to keep track of is conversions. This way you know where are are and are not making money with your promotions.

You want to monitor, compare and optimize all your marketing links in one place to increase the conversion rate. There are also ways of tracking your website Link or URL through free and paid tracking mechanisms. Google Bitly for example.

Getting a ton of traffic is great, but it’s only part of the overall picture. A ton of traffic won’t do you a bit of good if you can’t convert that traffic in some way. Remember you are doing this to make money online. A conversion could mean a sale or just getting someone to sign up to your email list so you can continue to contact them over time and build trust and rapport with them. This is a key piece of the puzzle.

Then, after you’ve built that trust, you will be able to turn many of those people into paying, lifelong, customers. But how can you gauge what is working to increase traffic or conversions?

Like I mentioned above, you need a way to track that information by adding code to your site. But, that is only the “how” you also need to know the “what”.

One big mistake some website owners make is that they get too anxious to increase their traffic and conversions. They are of the “if one is good two must be better” school of thought.

So instead of just making one change at a time and then waiting for a few weeks or months to see what, if any, effect that change had on traffic or conversions they make a bunch of changes all at once and / or they make one change and then get inpatient and don’t wait long enough to see what affect that change had on traffic and conversions so they make another change.

If you take such a haphazard approach to making changes, it will be virtually impossible for you to identify which changes have helped, which ones hurt and which ones didn’t do anything.

You need to make just one change at a time. And then you need to wait long enough to be able to determine if that change had any effect on the performance of your site. How long you will have to wait will be determined in large part by the changes you want to see. For example, if you have made a change that should give you more traffic that may show up almost immediately.

You still have to wait for a week or two to make sure that something else hasn’t had an affect on your traffic rates such as a holiday, bad weather in a certain part of the world, or some other issue that may have resulted in a change to your traffic levels.

Once you’ve waited long enough to determine that the change you made is the most likely reason for any changes that you saw either in traffic or conversions, you should than try to make another change. By continuing to do this, you can optimize your website and get the most out of all the visitors you get as well as getting more visitors in the first place!

Evaluate your business home internet marketing promotion in this way to get the biggest bang from all you do online.

50,000 Free Visitor’s to Your Website Here http://InternetMarketBiz.com