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The most successful business people you will ever see the internet have one thing in common. They learned how to market online before just simply jumping in. Whether it took a long time to learn or whether they picked it up quickly, nobody ever made money online without knowing how to do internet marketing. Read this article so you can find out how it’s done.

The first thing you should learn is not to approach internet marketing like you would any other advertising medium. It is completely different and requires a unique mindset compared to other, more traditional methods. Entering this world with a fresh outlook and open mind will help you climb to the top.

Include additional offers that everybody would be interested in. You can include a free product related to what your customer just bought, or give them something that everyone needs. For instance, a coupon for food or a free ebook or a gift card at a popular store will encourage people to buy your products. Give them something that has value to them even if it is free.

To improve the exposure that you have, search some of the most important questions being asked on sites such as Yahoo Answers or Google and provide a respectable answer. Try to make your name identical to your brand name, as this can serve as a free way to help increase the exposure of your company and increase page visitors.

A good internet marketing tip for everyone is to make sure that your website looks professional. No matter how big or small your budget is, it is imperative that your website look professional in order to give off the aura that you are running a successful business. This is sure to get you more traffic.

Try bundling some of your products into one major package that includes deals with another company. You could even create a separate website and advertise it on there to double your overall traffic. It doesn’t even have to be just one business, it could be multiple. Just be aware that if they are a competitor, try to offer a neutral product.

Since most ad clicks will put a few pennies in your account, many new marketers assume that they need to drown the site in ads in order to get more clicks and ultimately more money. This is a very bad approach. You do not want to put multiple ads on your site. A header, a footer and possibly one sidebar ad, is more than enough.

Review your website to see what improvements you can make. While you may think your website is perfect, customers may not like it. Look for ways you can change it or make it easier to navigate. Making small changes, can attract more customers and generate more traffic to your site.

Once you have gotten a little experience under your belt it is important that you start trying to diversify. This will split up your risk and chance for rewards as well. This is a great way to have a higher chance of having at least one company really take off and make money for you. Affiliate marketing is another way to expand and make money especially if you have started an email list.

A successful internet marketer knows his customers, especially his best ones. Pay attention to your customers’ preferences. Find out if they use Facebook or or Twitter or lesser known social networking sites, such as FourSquare or Tumblr. Are they enticed by free shipping, special offers or clearance items? What forums or blogs do they use? The more familiar you are with your customers’ inclinations, the easier it will be for you to reach them and motivate them.

Realizing how you can use certain tips and tricks that are out there, to plan a strategy of success, is how you will, ultimately, profit in any type of online business. Maybe you’re already doing well and just need a boost or maybe you’re brand new to it all. Regardless of which, use the easy tips above to help you profit and never give up.

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You want your home page to capture just as many email addresses as possible. But using a squeeze page is not nearly as effective as it used to be. If your squeeze page isn’t pulling in stellar results, it’s time to update and improve your conversion rate in a big way. So how do you do it? By creating what you can call an upside down home page.

Here’s how it works:

Above the fold at the top of the page (this is the portion of the page the visitor sees without scrolling down): This is where you place your first call to action. This is a big box that goes all the way across the screen with no distractions. In the box you will place just enough copy to ‘hook’ visitors into subscribing, along with a call to action.

For example, the headline might be, “Double Your Website Traffic in 22 Days.” Your sub-headline could be, “Get the Good, Bad and Ugly on Every Traffic Method from Proven Marketers.” And your button copy could be, “Get the 5 Top Methods Now.” That’s it. No need for long copy. Be direct and let them know exactly what they can learn on your site and what they get if they subscribe to your list.

Use a two-step for capturing emails. That is, only show the button on the home page. Once they click the button, then they are taken to a second page where they submit their email address. This alone can increase sign-ups by 10% or more.

Directly underneath that big box you’re going to put something that lends to your social proof. For example, you can do an “As seen on…” box with the logos of all the sites that have written about your business. Or you can put a short and powerful testimonial from a happy customer. Or you can even use a quote from someone famous in your niche. Even though this famous person doesn’t know you, it still lends credibility to you and your business by association.

Underneath the social proof is the area that is hidden until the user scrolls down. Here you will place one of your most popular pieces of content. If you’re not sure what that is, just take a look at your analytics to find out which post of yours had the most social shares.

But you’re not going to simply copy and paste that post. Instead, you’re going to reformat it like this:

First, tell the result. You’re telling visitors a story about someone who got great results from what you are teaching.

For example, tell how an unknown website went from being a ghost town to generating “x” amount of traffic and “y” amount of subscribers and “z” amount of sales in a certain time period, using just 2 methods they learned on your site.

Second, tell the story. But not the whole story. You’re going to focus on the before and after, and what a difference it’s made and so forth. But to get the details of how it was done, they’ll need to subscribe. Give them just enough to hook them in so they urgently want to get the rest of the story.

Third, tease them with bullet points on what they will discover in the full article or interview.

If by now you’re thinking this is something like a sales letter, it definitely does borrow some of the techniques without being a full blown sales piece.

Fourth, place your final call to action. It might say something like, “Discover how to get non-stop traffic to your website using Angela’s secret,” or “Discover how Angela took her income from $0 to 5-figures with these two simple traffic methods.”

Lastly, place your website navigation at the bottom for those who do not subscribe. That’s right – navigation buttons go on the bottom, not on the top. That’s why it’s called an upside-down home page.

Set your page up so that once a user subscribes, they never see that sign up page again. Instead, they see a welcoming or home page on subsequent visits.

Try this set up and see if you don’t improve your list building efforts dramatically. It really can make a huge difference.

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Internet marketing has opened up a whole new world of ways of being online with your business and finding customers. Potential customers can will business with you, without ever having to meet you or even step into your business. That’s the beauty of an online business or doing affiliate marketing. This article can help you to jump into the world of internet marketing and claim those customers as making sales is the name of the game.

Anticipate holidays in your internet marketing plan. Plan to do something special for each holiday, especially the winter holidays when people are more likely to spend money. Also plan your affiliate marketing campaigns around Holiday’s as people may be online less and you don’t want to waste a good campaign that a lot of people don’t see. Think of tie-ins that align your product or service with an upcoming holiday and even consider changing the site a bit or adding holiday graphics. People will appreciate that you’re creating dynamic and current content.

One of the most important things to know in internet marketing is that your advertisements play a big role in how successful you can be. The number of customers you get is directly related to the number of visitors you get on a daily basis. One way of achieving good advertising is by offering discounts or free ebooks, free training etc. to your customers.

Starting an online community is a good idea because it gives users the chance to connect with other people that may have similar thought processes. They can talk among themselves and actually convince one another to purchase other items from you that they had not been considering buying before.

Participating in discussions in forums and comments is good internet marketing strategy, but make sure you are really participating. A bold-faced advertisement or pitch for your website will only garner negative attention. If other readers notice such comments and remember them, it will not be with fondness. Protect your online reputation by always contributing meaningfully to discussions.

Internet marketing should be used to promote yourself if you are a writer. If you in the process of or wanting to write a book, having a blog is essential today. A blog will gain you exposure as an author and fans who will want to buy your eventual book. Plus it helps you get organic traffic to your website.

Get viral. Create a video that is funny, interesting or unusual and feature your name and product in it. The video will go viral and you will get a lot of hits from its popularity. Make sure to make a video you will be proud of, and to circulate it among your social media contacts.

The first goal of every good internet marketing plan, is to convert website viewers into paying customers. At a minimum you need to capture their email so you can follow up with them as they are potential future customers. Once a visitor has made this jump and bought something from you, a brief thank-you communication (most commonly an email) is a good way to demonstrate your appreciation. This should be a message completely free of up-sell advertising and also separate from order confirmation messages.

Keep your content new and up to date. It is important to keep fresh content available on your website. Keeping your website’s content new and interesting attracts visitors. It also attracts search engine spiders to your website more often. This heightens your chances of appearing more prominently in search results.

One good internet marketing practice is to offer rewards to repeat customers. Repeat customers already demonstrate admirable loyalty and an online business that rewards such loyalty can only strengthen it. Even the smallest reward has a beneficial effect. Surprise bonuses and clearly-advertised rewards both have their advantages. Combining both strategies can offer the best results.

As mentioned in the first paragraph, internet marketing has opened a whole new world for people to do business online and being able to work from home. You don’t even have to have a real store anymore. Your business can thrive in the cyber world, without having a store that people can walk into. By recognizing the potential of internet marketing, you can build the online business you have always dreamed of.

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Internet marketing is a lot more that just promoting your business. It is truly a progressive business strategy. It has so many techniques and tools that require research, lots of hard work and a lot of patience. Do you have what it takes? Regardless of your answer, here are some tips to help you.

You should weigh your options and decide if your time or your money, are the most important things. If you want to spend more time than money, opting for very cheap or free online marketing strategies may be the way to go. However, if you do not have a lot of time, but can spend a bit more money, you can hire companies to do the online marketing for you. You will have to spend one or the other, so choose wisely!

If you have been using a host for some time and you are happy with the way things are going, check with them to see if they have any affiliate programs that you can get involved with. You may find that they are going to end up paying you instead of you paying them.

Test your website set-up and color scheme. Change your site up for a few weeks, while keeping track of the amount of traffic you accrue. Finding out which set-up and colors motivate your customers to return can set you on the right track to gaining more traffic and better increased revenue.

Before you develop your site, gather or hire a team/person and come up with a concept sketch. This tool is used to form the overview of what you want your site to look like and can serve as a solid foundation for the detail oriented site that you are about to create.

Be sure to take the time to submit your site to a search engine. If you build a website and sit back and wait for customers to come to it, you are likely to be waiting a while. If you submit it to a search engine, you are going to have more success in getting traffic to come to your site.

Ascertain that the style of your website is appealing and does not detract customers due to poor design. Your logo should match identically, as you do not want to market an outdated version of your design. Try to make your website as appealing and contemporary as possible for a comfortable viewing experience.

Build a signature for your emails that promotes both your website and your social media. If you are like many business owners, you send out many emails each day. It is the perfect vehicle to remind your email recipients of the many ways they can enjoy your brand across the web.

When using social media for Internet marketing, don’t overdo it. Loads of information posted several times a day is way too much and your consumer will quickly become dissatisfied with the frequency of your posts or tweets. While you need to update information about your service and products you are marketing, you do not need to do it several times a day.

Demonstrate to potential buyers, how much enthusiasm you have for your product or service, in all of your marketing material. If you can get across to people in a convincing way, just how excited you are about your product or service, conversions can become easy, as people will want to experience the benefits for themselves.

Now you see that internet marketing is a lot more that just simply promoting your business online. It takes work and patience. You don’t want a plan to fail, so why not take some time to learn how to do it right? The above tips should have given you some pointers on how to do that.

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When I suggest to Amazon authors that they seek reviews, the biggest objection I hear is, “But the more reviews I get, the greater the chances that I’ll get negative reviews.” Understandably, negative reviews are scary. But if you write a good book that either helps people or entertains them (or both) then two things will happen…

1. The positive reviews will greatly outnumber the negative reviews, thereby ‘negating’ the negatives.

2. The negative reviews can actually help sales.

For one thing, if you have negative reviews then your positive reviews become much more believable. Have you ever landed on a product with 400 positive reviews and NO negatives? Pretty hard to believe those are all real reviews, isn’t it?

And for another thing, ‘an enemy of my enemy is my friend’ Meaning, some negative reviews, when read by the right prospects, will actually convince prospects to purchase your book.

Here’s an example: Someone from political party ‘A’ writes a book. A member of political party ‘B’ writes a bad review, citing things in the book they didn’t like. But those things appeal to the prospect (who happens to be a part of Party ‘A’) and this is enough to nudge them into buying the book.

In other words, if you’ve written a good book then DON’T worry about negative reviews. On the other hand, if your book stinks then you might want to pull the book, rewrite it and relaunch it under a different title.

Lastly, why do you want more reviews of your Kindle books? Two words – more sales. The more reviews you have, the more popular your book looks, the more sales you will get. Plus, reviews are some of the best kind of social proof you can get.

Here then, are 8 ways to get more reviews of your Kindle books

– Write a good book. Seriously. If you write junk, your readers will be inspired to tell the world in reviews. But if you write a great book, again some of them will be inspired to tell the world in reviews.

Tiss: Practice makes perfect, so write a lot and you’ll get better and better. Add your own voice and personality – this makes it far more interesting to the reader. Get someone to edit and proofread the book for you.

– Write a short book. Most people finish reading a book before they write a review. Thus, if you have an 80,000 word book versus a 10,000 word book, all else being equal the 10,000 word book will get more reviews. Of course if you’re writing fiction, you might have to make it long since it’s expected.

Tip: If you already have an 80,000 word manuscript, break it into 4 or even 8 smaller books and charge less per book. Then cross promote your books for more sales.

– Ask for a review. Okay, this is really basic but most authors still don’t do it. At the end of your book, ask your reader to help you out and write a review. Remind them that they got the book at a great price, and if it helped them or entertained them, they can return the favor and really help you out with a review.

Tips: Let them know it will only take them a couple of minutes to do it. Provide the link where they can leave the review.

– Build a following. If you don’t already have one, build a list. Then when you put out a new Kindle book, ask them to review it.

Tips: Give your book away for free to your list and ask them to review it. OR give your book away for free to strangers on Amazon and ask them to sign onto your list – then ask them to review it. Either way, once you’ve got some great reviews, stop giving your book away for free and start charging for it.

– Use an email signature. If you have a separate email account just to answer questions about your book, then use a signature to ask for reviews. People will write to you with questions about your topic. When you write back, it’s the perfect time to ask for a review in your email signature. Be sure to give the link, too. And even if you don’t have a separate email account, you can still copy and paste a request each time you answer an email from your book’s readers.

Tip: When someone writes just to praise you and your book, ask them in your reply email to post what they wrote to you as a review. Be sure to give them the link to make it as simple as possible. When they do post it, THANK them.

– Give your book away for free. Strange but true, the way Amazon’s algorithm works you can get a real boost to sales after giving your book away for free for 5 days. Plus you can get a lot of good reviews when you give your book away, which will also boost sales.

– Run a countdown deal. This is the new ‘free’ and can have the same boost to sales as giving your book away. Again the added downloads will boost you in Amazon’s search results, plus you should be getting added reviews as well, which will also help sales.

Use social media. Post reviews of your book on your social media accounts to promote your book. This will get eyeballs on your books and usually sales, too. With more sales you can ask for more reviews.

Tip: When you have a loyal following, post a negative review now and then to social media to get your fans riled up. Your fans will go to Amazon to vote the review ‘not helpful,’ and often times they’ll even post a new review themselves.

One more reason to increase your reviews – publishing deals. If you get two or more books to each garner several hundred reviews, you might have a chance at getting a lucrative publishing offer.

If you do, think hard before you sign. Often times you can make more money by self-publishing than you can by going through a publishing house. But if they’re offering a large sum up front and a great marketing plan for your new book – then you might want to take it.

One of the worst parts about most on-location businesses is that no matter how much time and money you invest, the odds of failure are always enormous. With the internet, however, you will never run out of customers and never be in an undesirable location” – at least as long as you use these internet marketing tips.

If your website has multiple pages, check out which of those pages, visitors are viewing the most. The homepage is obviously the most important, but if visitors are visiting one page more than others, beef up that page a little bit by adding more features and links to other pages on the website.

Make sure that you do housekeeping on your website to determine if there are any links that are broken and need to be fixed. A link that does not work will frustrate your clients and may cause them to leave your website. This will hurt your sales and reduce the potential profit that you can make.

Try to avoid banner ads that look like ads. You don’t want them to appear like just another ad because many people tend to ignore most ads as they find them hideous or annoying. Try designing them to look like content on your site and offering them the option to read more information about the product in the ad by clicking on it.

In order to make money in internet marketing you need to be able to motivate people to purchase your product. This is easily done by telling them positive things about it. An example would be is by telling them that their goals can be reached if they buy your product.

Encourage user interaction by creating a blog for your website. By updating your blog frequently, you will keep the reader’s attention, and they will visit the site on a regular basis. If you offer RSS subscriptions, your readers will be notified whenever the blog is updated, another strategy that will keep them coming back for more.

If you are using an email to communicate with your customers, make sure that it is a professional email account. You would not like the feeling of getting an email from someone you are contacting for work from an email from a free email site. Get an email that is tied to your website. Also always have a way to capture your visitors email address by offering something free. You must work on building your customer list to send them offers of value.

Making a successful internet marketing strategy necessitates knowledge of the different types of venues your target customers interact on then advertising on those venues. Do some research through Google or other search engines to see where most of the conversation around your brand is taking place, then, once you have identified a few key websites, contact the administrators to reserve ad space.

Deciding how to advertise your banner depends partially on your budget and partially on where you are advertising. There are three main advertising methods; you can buy impressions, fixed placement or clicks. When you buy impressions, you usually have to start with a minimum of 5,000. Your banner then rotates on a site until it is displayed that number of times. Fixed placement usually corresponds with single-site advertising. The website displays your banner for a specified amount of time. Although the site can give you an estimate of how many impressions your banner will receive, there are no guarantees. When you buy clicks, your banner rotates on a website until the number of clicks you purchased is used. For example, if you buy 100 clicks, your banner stops circulating once it has been clicked for the 100th time.

If done correctly, internet marketing can lead to an endless array of customers stopping by your site and purchasing your products and/or using your services. For every customer to pass you over, there are a thousand more out there waiting to be drawn in by your efforts. Apply the tips above and build up your customer base.

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If you are planning on starting an online business or expanding an existing one, a successful internet marketing strategy is the key to such an effort. Knowing where to start can be intimidating, but there are a few basic ideas that will give you a head start. This article will teach you these basic concepts.

You should submit promotional materials and offers to online directories that list your service. If your website offers a free newsletter or blog subscription, make sure you let search engines know about it. This will help your website ranking too. There are directories for free content of all varieties, so be sure to check them out whenever you post new content.

Pay attention to the design of your website. Use attractive colors and a menu that is easy to navigate. Visitors will spend more time on a website with nice colors and an original design. They are also more likely to remember your website and come back to it later. Make sure your menu is clear so that people can find what they want without getting frustrated.

Consider starting some sort of membership program for your website. This is a great internet marketing strategy that will attract more people to your site. You can offer special deals, free deals and members only newsletters. You want to get their email address so you can follow up with any potential customer. Most customers usually don’t purchase on the first visit, remember that. So this will result in more customers that will continue to buy your products time and time again.

One great internet marketing tip is to personalize any email messages you send out to visitors. Configure your email system in a way that will use the recipients actual name when they receive an email from you. This will make it seem more personal and the recipient will have a higher affinity for your products.

Use your customers to your advantage by making them affiliates; this will increase your internet marketing and exposure. After a customer purchases a product from you, give them the offer of either discounts or commission for referring new customers to you. Just think of the traffic that would come to your site if you had 1000 customers working for you and driving traffic to your product.

Keep track of the different statistics of traffic on your site. Keeping track of all these little numbers can give you an overview as to what you might need to change in the future to give your site the best and most traffic that it can get. You want to know if you are getting a lot of traffic or none at all.

Try to get a video or audio interview with a representative of the product you are selling. Question them on how and why they came up with a particular product. Make sure the majority of the content is quality information and include just a smidgen of information regarding how to buy it.

Display advertising is a form of internet marketing that is widely used for branding. It may contain images, text or video and is kind of like a “tv commercial” form of internet marketing. They can be directly targeted, for example to a certain demographic or a computer user. The rate of display advertising has been rising over the years, take YouTube for example and only getting bigger.

Make sure you keep a close eye on what advertising campaigns are making you money and which ones are not. It is a waste of money to continue to pour money into multiple campaigns when the reality is that some of them are not bringing you any results at all.

Internet marketing doesn’t have to be difficult. By applying these basic strategies, anyone can effectively market their online business and get results. Just use what you’ve learned from this article and before you know it, your efforts will result in an expanded customer base and a business with a solid foundation. Remember don’t ever give up!

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Are you trying to get your website out there for everyone to see? Of course you are! Here are some of the best tips out there on internet marketing for your website or online business. Follow these helpful pointers and you will see your Internet business grow to be bigger than you ever thought possible. Read on to see how easy it is.

If you’re using email marketing and you should be, make sure your emails can be read without the images enabled. Most users have images disabled for privacy and security reasons and if they cannot read your email without the images, they may just delete them and unsubscribe. But allowing them to read it without the images will make things easier for them. Remember it is the content not the image that will determine if your customer is really interested.

Provide your contact information in an easily accessible area for your customers. This will not only make them feel more comfortable, but it will make dealing with problems a whole lot easier. If a customer happens to have a question or a problem, they will want to be able to contact you easily and quickly. Make sure you always respond to them in a timely fashion.

Inform your customers and potential customers that you are using a secured server for your ordering system. Reassure everyone that you are doing everything withing reason to protect their private financial and personal information. It’s important that they know that you care about their online privacy and are doing everything that you can to protect them. Sane goes about not selling their email address. No one likes SPAM!

Make it easy to buy from your website and/or download from your website. Mark all prices clearly and specify shipping options or download options and charges up front so the customer does not have to wonder. Show all items and charges on the final page before the customer clicks to confirm. And after the order is accepted, give a confirmation number and an estimated date for them to receive their merchandise. Send them a confirmation email also.

Make your information simple. Readers have to be able to fully understand what you are saying before they will be able to decide if they want to buy the product you are marketing. Stay away from unfamiliar words and complicated explanations, and use easy to read text. This will increase the potential for a sale.

Creating a site map is very helpful for both search engines and visitors. It will help to find all of your pages, especially if you have a larger site. There are free tools that will help you create XML sitemaps, which are used by the major search engines to index webpages accurately.

Marketing your product online takes skill and innovation, so make sure you are always prepared when you have a flash of brilliance. Updating your site with fresh, interesting articles and ideas is the best way to stay on top, so always keep a pen and paper on hand for those moments of inspiration, which seem to come at the most inopportune times, such as when you’re on the verge of falling asleep. If you have your pen and paper handy at all times, simply write down your idea and fall asleep to the sweet dream of how many buyers are going to flock to your website when they see your updated postings.

As an internet marketer with an online website, you need to make sure that you’re not annoying people with your ads. If you’re using an ad server that has a pop-up, you can really drive people away. Having to wait 10 seconds to click the X when visiting a page is just pointless, so go with text or banner ads only and avoid those pop-ups.

As you can see, there are many ways you can market and grow your Internet business. With our proven and helpful tips, you will be well on your way to having the online business you have always wanted. What are you waiting for? Get out there and market your website.

Get 50,000 Free Visitor’s to Your Website http://InternetMarketBiz.com

There’s a Shakespeare quote you’ve heard: “To thine own self be true.”

And here’s another one (not quite with the Shakespeare flair, but still quite eloquent): “You can’t fit a round peg into a square hole.”

People online will tell you what to do. How to do it. When to do it.

They’ll tell you to get up two hours early and work on your business before work. Or set a timer for 30 minutes and work without distraction. Or enter a niche just because there is money there. They’ll tell you all sorts of things. And they’ll even get righteously indignant when you don’t do what they tell you to do.

So now I’m going to tell you what to do. Seriously.

Know yourself first. Yes, you can get round pegs into square holes, but it does a tremendous amount of damage to the round peg. If you like to sleep in until 10:00 am, then maybe that’s what you should do. You probably do your best work in the afternoon and evening anyway.

If you have a flair for an odd niche, maybe you should find a way to monetize that, instead of going into a more popular and overcrowded field that everyone is telling you to enter.

If you don’t like speaking to people in person, why are you buying that course on how to do marketing for local businesses?

Figure out who you are and what you’re good at. Then build your business around YOU.

For example, if you’re great at seeing the big picture and hate details, then focus on what needs to be done and have other people do the actual work through outsourcing. If you love to write but hate to deal with websites, have someone else set up and run your blog. If you hate writing but love talking, make a vlog instead of a blog. Or do a podcast. Or both.

Just don’t do the thing you hate to do, because guess what? You cannot force yourself to do the things you don’t like for any real length of time. It just isn’t going to work.

To be successful, figure out who you are and what you like. THEN figure out how to build a business around you, instead of trying to mold yourself to a business you simply aren’t suited to.